The story about the Zulu Rum label.

The label of Zulu Rum depicts the very beginning of the association of rum with the Zulu army.

Firstly the Rum is named Zulu Rum as the malasis used to produce Zulu Rum comes from sugar cane grown in Zululand KwaZulu-Natal, South Africa.

The purple in the Label depicts both the Royal armies that took part in the Zulu War. As the first time the Zulu’s came into contact with vast amount of Rum was when they defeated the British Army at the Battle of Isandlwana on 22 January 1879 and captured the Rum rations.

The Zulu warrior holding the white “Z” Zulu shield depicts the most senior shield in the Zulu Army and the Z in the shield makes it the Zulu Rum logo.

The rising sun in the East over the sugar cane is depicting the most easterly Province of South Africa which is KwaZulu-Natal.

Zulu Rum (white) has silver sugar cane on each front corner of the label on the bottle.

Zulu Gold Rum (gold) has Gold

Zulu Impi Rum (Dark) has Bronze

The label changes to a crimson colour on the sides of the bottle and that reflects the colour of the Vitoria Cross the highest medal for bravery in the British army of which 11 were won at The Battle of Rorke’s Drift on 22 January 1879 against the Zulu’s. It is recorded that after the battle a lance corporal found a barrel of rum in the mission station and issued each survivor in the British stronghold a tot of Rum.

That is the proud story of the Zulu Rum label.